Alexander McQueen shares picturesque fashion campaign video for Spring Summer 2025
McQueen Spring Summer 2025
British fashion house Alexander McQueen travelled to Llansteffan Castle in Wales to create a campaign video for Spring Summer 2025.
“A cast of characters, navigating castle, land and shore; bound by an enigmatic and animating force. Light, in the liminal hours, closing the distance between them.
Exploring the bold and unrelenting spirit of the banshee — the folkloric figure rooted in the history of McQueen, and the Irish heritage of Creative Director Seán McGirr.”
McQueen
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Creative Director: Seán McGirr
Photographer and Director: Glen Luchford
Art Director: Christopher Simmonds
Stylist: Sarah Richardson
Casting Director: Julia Lange
Hair: Gary Gill
Make-up: Daniel Sallstrom
Nails: Ama Quashie
Movement Director: Meshach Henry
Production: Farago Projects
Music: Consistent Dedication by Heartworms, courtesy of Speedy Wunderground (PIAS)